Did PhotoVu receive a Digital Frame from Google? (Updated 2/1/2007)
Google’s Christmas gift to large AdWords publishers and advertisers was a digital frame. So the question which begs an answer, did PhotoVu receive one?
On December 9th, 2006, PhotoVu’s Co-Owner Mark Van Buskirk told those gathered at the Boulder New Technology Meetup that his Boulder-based company spent $4000 per day on Google (see ad below).
Digital Frame
www.photovu.com 10.4″ LCD, FedEx 2-day Upgrade Valentine’s Day Special, $209!
At a cost-per-click of $1.50 (price estimate based on Google’s traffic estimator on Jan 31, 2007), more than 2500 prospective digital frame consumers would have visited their site each day from the Google advertising alone.
How are others faring with site traffic? We will try to answer that question each month by presenting the current Alexa Ratings for those companies focused only on the digital frame space. The Alexa traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users (reach). The lower the rating the more visited the site.
So here’s how they stood on 1/30/2007
| Company Name | URL | Alexa Rating | Date of Alexa Rating |
| Ceiva | http://www.ceiva.com/ | 27,988 | 1/30/2007 |
| PhotoVu | http://www.photovu.com/ | 232,091 | 1/30/2007 |
| PF Digital | http://www.estarling.com/ | 295,194 | 1/30/2007 |
| Digital Spectrum | http://www.dsicentral.com/ | 506,243 | 1/24/2007 |
| Pandigital | http://www.pandigital.net/ | 1,001,981 | 1/29/2007 |
| iMate | http://www.momentolive.com/ | 1,520,942 | 1/30/2007 |
| Bigeframe | http://www.bigeframe.com/ | 1,571,353 | 1/30/2007 |
| KoolVu | http://www.koolvu.com/ | 2,141,163 | 1/30/2007 |
PhotoVu is an early leader in adding wireless capabilities and photo RSS to their digital frames and while the product isn’t perfect (see our review) we hope their leadership and investment in helping to create this new market will pay off. PhotoVu seems to be making a splash but with many new entrants in the wireless frame market in 2007 including Digital Spectrum, iMate, Ceiva and Kodak, it should be an interesting year. For now, it looks like the PhotoVu ad spend has worked well! Stay tuned.
